Entrepreneur

Curator

Founder

Collector

producer

Yvonne Force Villareal is a public arts leader and cultural entrepreneur based in New York City and Marfa, Texas. Ms. Force has launched three significant businesses over the span of her public career in the arts which began in 1995 with Yvonne Force Inc., an art advisory specializing in building and managing private collections and foundations, backed in-part by the late Mr. Laurance S. Rockefeller. In 2000, Ms. Force co-founded Art Production Fund (APF), a non-profit organization dedicated to commissioning and producing significant public art projects, reaching new audiences and expanding awareness through contemporary art. Together with co-founder Doreen Remen, the leaders grew APF into an ambitious national program of outdoor installations that include: Ugo Rondinone’s "Seven Magic Mountains" in Las Vegas, NV; Elmgreen & Dragset’s "Prada Marfa" in Marfa, Texas. Expanding on their practice, in 2014 the duo established Culture Corps, a creative firm offering art consultancy, artist brand collaboration, and cultural programming services with a focus in the hospitality, entertainment, and real estate industries. Ms. Force graduated from the Rhode Island School of Design in 1988 with a degree in Fine Arts, she serves on the Boards of Art Production Fund, White Columns and RISD’s President’s Alumni Advisory Council.

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Ms. Force graduated from the Rhode Island School of Design in 1988 with a degree in Fine Arts and serves on the Boards of Art Production Fund, White Columns and RISD’s President’s Alumni Advisory Council. Ms. Force has spoken on panels at many institutions and media outlets including Frieze Art Fair, Design Miami, Crystal Bridges Museum of American Art, Yale University, School of Visual Arts (SVA), Massachusetts Institute of Technology (MIT), The Today Show, and Bravo’s Work of Art, among others. Publication features include: Vogue, New York Magazine, W, Cultured, Avenue and Manhattan Magazine.